ELIA Assistant vs Smartsupp
Smartsupp is a popular, affordable live-chat tool with an AI agent sold in conversation packs. ELIA Assistant goes further: one AI assistant that answers from your knowledge base across web chat, WhatsApp and email - with unlimited agent seats and a built-in CRM.
Both put a chat widget on your site, automate replies and keep conversations in a CRM. The difference is reach. Smartsupp centers on live chat; ELIA Assistant is one AI assistant that also handles email and WhatsApp from the same knowledge base, and includes unlimited agent seats instead of capping them by plan.
Feature by feature
| Feature |  ELIA Assistant | Smartsupp |
|---|---|---|
| AI chatbot (web chat) | ||
| WhatsApp & Telegram | ~ | |
| Slack & Teams | ||
| AI email automation | ~ | |
| Built-in CRM | ||
| Number of seats | Unlimited | Tiered |
| Knowledge base | ||
| GDPR compliant / EU based | ||
| Anonymous Chat | ||
| Transparent pricing | ~ |
Data based on publicly available information as of October 2026.
- 1
AI email support, not just chat
ELIA Assistant also handles email - it reads incoming customer emails, triages their intent, and drafts replies from your knowledge base. Smartsupp brings email into its inbox and can polish what your agent writes, but it doesn't draft or send replies from a knowledge base.
- 2
Unlimited agent seats
ELIA Assistant includes unlimited agent seats in one flat price. Smartsupp caps agents by plan - the free plan is a single operator - so a growing team means a bigger plan or paid extra seats.
- 3
One assistant across every channel
ELIA Assistant answers from your knowledge base across web chat, WhatsApp, Telegram and email, with everything in the built-in CRM. Smartsupp covers web chat, WhatsApp and Messenger, has no Telegram, and leaves email replies to your agents.
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